Daum the company 1818 subsidiary of Natixis etc

On the occasion of its Centennial, the Deauville Polo-Club organizes since 28 July several major competitions that complete with the finals of the August 25 (Cup of money Lucien Barrière) and 26 August (Gold Cup). "These teams came from England, of Spain, the United States, Italy and the Netherlands." "We also present of great players of the India and of course, to Argentina as Bartolomé Castagnola, Lucas Monteverde, Marcos Heguy", welcomes Jean-Paul Ngoumou-Jikam, President of a club that lists 40 members and the budget of organization of these events amounted to approximately EUR 500 000. He said: "the largest item is the maintenance of land for 250,000 euros."

These tournaments are played on five grounds, three of the Touques Racecourse granted by France gallop, and two in the hinterland which one in the heart of very country Racecourse of Dozulé which soil and the dimension of a set of very high level. "But the budget is balanced through fees paid by teams and sponsoring", explains the President of the Polo Club of Deauville. At the rank of the partners, is the city of Deauville, the hotel group Lucien Barrière, Maserati, Vinci, Hunt & Palmer, Tiffany & Co., Daum, the company 1818 (subsidiary of Natixis), etc. "" in the world of the polo, Deauville is part of the milestones in the sport, said Jean-Paul Ngoumou-Jikam. "Almost all the big players in the world and most of the great"masters"came in pays d'Auge attempt to cling to their famous Gold Cup top Lucien Barrière, one of the four major tournaments of"high goal"out of Argentina.". The tournaments take place at 5 p.m., promoting the coming of the public to holidaymakers after the beach.

The President of the club of Deauville is satisfied that "the polo will be the next great sport to seduce an audience who likes competition occurring in nature, bringing together three disciplines into a single: football (team and ball), golf (precision of shots) and horseback riding (with horse)".

Confidential discipline

For the time being, the discipline remains very confidential, although the sport exists since long. Practiced by the horsemen of the steppes of Central Asia (Perse) more than 2,500 years ago, the polo is the oldest ball and mallet and thus the oldest team sport. Preserve armies and English universities, he took his flight in France around 1895, introduced by Gordon Benett, the founder of the "Herald Tribune", under the chairmanship of the marquis de Ganay who created the Polo Club de Bagatelle in bois de Boulogne in Paris. It is Argentina that this sport is the most developed where there are tens of thousands of players.

On the Hexagon, a step was achieved last year with the approval granted by the Ministry of Sports and the creation of a Federation. Federal Council, Yet, the polo was Olympic discipline until 1936. The France has about 25 clubs who financed the Organization of tournaments and about 700 players. Cost of a team: about 100,000 euros. The Federal manager complains that this sport which conveys a very good image attracting not companies, while in England the luxury firms including do not hesitate to sponsor competitions. "Contrary to what is said, the polo is not in France an elitist sport as Revel, Pierre-Yves coal provides." But it is true, this sport has an image strong and excellence, as the formula 1. For businesses, it is of course much less expensive to the sponsor. "An event of public relations around a polo competition costs less than 60,000 euros.